Why Shopify could be a great fit for you

The success of your online store hinges a lot on the tools you choose to manage and grow it. With so many options out there, Shopify really stands out as a great CMS designed not just for eCommerce, but also non-transactional sites. Whether you're just starting out or already have an established business, Shopify comes packed with features that make it a great choice for running your online store.

User-Friendly Interface

Managing the technical side of any CMS can be tough, but Shopify makes it easy with its user-friendly interface. You don't need to be a tech expert to handle tasks like adding products or customising your site. 

Customisable Themes and Templates

Your website's look is key to attracting and keeping customers. Shopify offers a variety of customisable themes to fit any industry or style, helping your site match your brand and stand out from the competition.

We work closely with clients to find a base Shopify theme that offers the ideal user experience and design flexibility. Once a theme is chosen, that’s where our expertise comes into play and we can tailor the site to our client. This is where we refine page design, enhance the user journey, and bring the brand’s digital voice to life.

While Shopify themes provide a solid foundation for a site’s look, feel, and functionality, we take it further by crafting custom, on brand, purpose driven designs that meet the unique needs of larger businesses. By going beyond the standard theme, we incorporate bespoke design elements, custom code, and enhanced functionality to transform a Shopify site into a powerful, scalable platform tailored for enterprise level growth. Our approach makes Shopify sites more flexible and adaptable, enabling businesses to offer a seamless, high impact experience that drives engagement and supports future scalability.

App Ecosystem

One of Shopify’s biggest advantages is its app store, with over 6,000 apps available to enhance your online store. Whether you need SEO tools, email marketing, or inventory management, there's an app to meet your specific needs, giving you the flexibility to customise your store.

We guide our clients through this and use the Shopify apps to build on the foundation of the website to further enhance UX and UI.

SEO and Marketing Tools

Getting traffic to your online store is crucial, and Shopify helps with strong SEO and marketing tools. It includes built-in SEO features to improve search engine visibility and integrates easily with social media. Plus, it offers tools like email campaigns, discounts, and gift cards to boost sales.

Scalability

Shopify grows with your business, offering different pricing plans and features for any size. As your business expands, you can upgrade to access more advanced tools, making Shopify  a reliable partner throughout your eCommerce journey.

From a strategic perspective we would suggest a plan best suited to your needs, however plans are always upgradable in Shopify which makes the site futureproof if the scale needs to be upped.

Secure and Reliable

Shopify prioritises security, ensuring your customers' payment info is safe with PCI DSS compliance. The platform also offers regular updates and backups to reduce the risk of downtime and data loss.

In summary, Shopify is a top CMS choice for both eCommerce and non-transactional sites due to its ease of use, scalability, and robust security. It offers customisable themes, a vast app store, and built-in SEO and marketing tools, making it ideal for businesses of all sizes looking to grow and succeed online.